Minori

Mother of Lashes Mascara

$24.00

Makeup / Eyes

A “Your lashes, but better” mascara, with a precision-molded brush that grips each lash at the root for a soft, defined, and voluminous look. Made with 89% natural ingredients, it nourishes your lashes with a blend of peptides, oils, and butters. Gives lengthened, separated, clump-free lashes that feel lightweight and natural all day. They wanted to create a mascara that truly honors our most expressive feature—our eyes. Like all of Minori’s essentials, it had to highlight the beautiful lashes your mama gave you—while making them look thicker, longer, and stronger. They searched for the perfect brush—small, flexible, precise. One that would not pick up too much product and would comb through every single lash without ever clumping. A natural formula that would be gentle on my eyes, that strengthened my eyelashes over time, wouldn’t flake throughout the day, and be easy to remove at night. A mascara that made lashes look beautiful… but still real. Size: 8 ml

Ingredients may be subject to change depending on seasonal availability and other reasons. Please refer to the packaging for up to date ingredients listing.

After years of working in the beauty industry and testing over 3,000 beauty products, Anastasia Bezrukova decided to launch Minori, as her ode to mindful, conscious beauty — a reminder that we don’t need many products to look our best selves. It started with letting go of an endless cycle of consumption, overwork and anxiety. View Products

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